Ah, Euro 2024 is upon us, and the buzz is palpable! The thrill of watching the lads play their hearts out, the roars of the crowd, and the hope of lifting that glorious trophy—it’s all happening. But while we cheer for our teams, let’s also have a chinwag about keeping our betting on the straight and narrow.


Player safety during major tournaments like Euro 2024 is crucial. With a robust strategy that leverages technology, data, and expertise, a focus on reducing gambling harm is paramount. Using top-notch tools, risky behaviour is spotted and timely interventions are made, leading to significant improvements in safer gambling.

Responsible Gambling during the Euro 2024
NYON, SWITZERLAND – NOVEMBER 23: A detailed view of the UEFA EURO trophy ahead of the UEFA EURO 2024 Play-offs Draw at the UEFA Headquarters, The House of the European Football, on November 23,2023, in Nyon, Switzerland. (Photo by Kristian Skeie – UEFA/UEFA via Getty Images)

Major tournaments like Euro 2024 are where these efforts really shine. Punters will be flocking to betting platforms like Dead Lucky Sportsbook, whether it’s to back Harry Kane as the top goal scorer, bet on Scotland giving Germany a good run for their money, or place their hopes on France lifting the trophy. From past tournaments, it’s clear that most of us enjoy a flutter responsibly.

Let’s take a gander at the data from the UK during the 2022 World Cup. Before the tournament, about 45% of UK customers had a safer gambling tool in place. By the end of the World Cup, that figure jumped to 57%! Compared to Euro 2020, where only 20% used these tools, it’s a whopping 185% increase. For the young’uns under 25, tool usage shot up from 14% during Euro 2020 to 58% post-World Cup—a staggering 346% increase!

Investments in technology are paying off big time. Player Safety Early Detection Systems (PS-EDS) are game-changers, helping pinpoint and assist potential problem gamblers. This tech-savvy approach means tackling issues head-on, ensuring those who need help get it without spoiling the fun for everyone else.

This isn’t about making knee-jerk reactions; it’s about understanding the nuances. Harm can come from even small stakes, so a one-size-fits-all approach won’t cut it. A focus on a risk-based approach—identifying financial distress and acting swiftly—is key. This way, the spotlight remains on those who need it while letting the rest of us enjoy a flutter responsibly.

As the Euro 2024 fever grips us all, remember that safety is paramount, ensuring a safe and enjoyable betting experience. Tech and resources keep betting fun and entertaining without compromising our well-being.

So, gear up for the excitement and take a punt responsibly. Check out Gear Up for Euro 2024 Betting Blitz for the latest tips and tricks, and explore Bet365 Casino for more betting options!

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